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Seasonal Online Application

Baloian Farms
 

God gives us talents and it’s our responsibility to figure out how to use them to benefit others.Tim Baloian

Baloian Farms has been in the produce industry since 1917. We grow, pack and distribute high quality fresh produce throughout the United States, Canada and Mexico. With ranching partnerships in Southern California, Central California, Northern California and Coastal California, we are able to provide nutritious food for your family on a year-round basis.
Read about our story.

Pepper Sales Research & Data

Sales Trends

Variety

• Most consumers buy sweet peppers versus hot peppers

• Green and red peppers are the leaders in sweet sales

• Most hot pepper sales are from jalapeños

Purchase Volume

• Consumers buy peppers in bulk (73%)

• Packaged sweet peppers have increased in sales by 20% in the past year

• Consumers are more likely to buy red, orange and yellow packaged peppers than stoplight packages

Growth

• Bellafina baby bell peppers increased in sales by 885% during the last year

• The peak season for peppers is January to June despite annual availability

FOR MORE INFORMATION ON PEPPER RESEARCH PLEASE CONTACT US AT

 

This research was conducted by FullTilt Marketing. The survey was distributed online to 1,359 bell pepper consumers located West of Mississippi. Participants were identified as the primary household shopper who has purchased bell peppers in the past three months.